Lou Holtz Notre Dame football coach with Play Like a Champion Today sign and Notre Dame stadium background

Play Like a Champion: A Final Salute to Lou Holtz

From a coach’s standpoint, admiration isn’t about trophies, banners, or headlines; it’s about whether someone’s words still matter when the scoreboard is gone, the locker room is quiet, and the kids you coached are grown men trying to figure out life. For me, that standard has always been set by Lou Holtz, and now that he’s gone, I realize just how much of my own coaching voice was shaped by his.

He was my favorite coach, not because he won, plenty of people win, but because he taught how to live while you’re trying to win. The older you get, the more that distinction matters, because winning fades while character follows you into every job, marriage, failure, and comeback story.

My favorite Holtz line has always been: “Don’t tell your problems to people. Eighty percent don’t care. The other twenty percent are glad you have them.” That quote should be printed on every locker room wall, boardroom wall, and taped to every adult’s steering wheel, not because it’s harsh, but because it’s honest. It reminds you that accountability beats complaining, and handling your business matters.

He tells a story of finishing second in the country and getting called an idiot, while someone who finishes last in medical school still gets called “Doctor,” because that’s life in one short sentence: effort is expected, progress is required, sympathy is not guaranteed.

When people ask what’s changed about athletes over the years, Holtz said it best when he pointed out that forty years ago we talked about obligations and responsibilities, while today we talk about rights and privileges, and as a coach I’ve seen that shift every season. Kids don’t need more hype, shortcuts, or validation. They need more ownership, more pride in preparation, and a clearer understanding that doing the hard things when nobody is watching is the job.

In my office, I keep a Notre Dame helmet that Lou autographed that says, “Play Like A Champion Today.” On hard days, I don’t need another quote on a screen. I just look at that helmet.

At Notre Dame, at the bottom of his statue, are three words: Trust, Commitment, Love, which say more about Lou Holtz than a hundred speeches ever could, because they leave no room for ego or shortcuts and quietly remind you that real success is built on relationships and consistency.

He boiled life down to three rules:

•Do what is Right

•Do Everything to the Best of Your Ability

•Show People You Care

I bet in some way, Lou has loved, cared for, or given hope to every single person reading this, either directly or indirectly.

Then there were his sayings: No one ever drowned in sweat, outwork everybody, bring the ship in, burning your neighbor’s house doesn’t make yours look better. The longer I’ve coached and led, the more I realize they weren’t clever lines, they were operating systems that shaped how generations of people showed up.

As a father, a coach, and a leader, I’ve come back to his three questions my whole life: can people trust me, do I care about others, and am I committed to doing my best, because if the answer is yes, I am doing fine even on the days when the scoreboard says otherwise.

This is my thank you, Coach.

Thank you for the lessons that outlasted seasons. Thank you for the standards without compromise. Thank you for reminding us that character is the real championship.

Stay in the Loop

Get the latest episodes, blog posts, and exclusive content delivered straight to your inbox.